What’s your brand and position in the market at present?ĭoes your current design accurately reflect your branding? Or are you looking for a total overhaul and update of your presence in the market? For example, if you are appealing to the corporate sector and an older age group, plush features such as leather lounge suites and chairs could be part of your décor.Īlternatively, if you are seeking to attract a younger, hipper clientele, then music and big screens could be what they are looking for, or a funkier hipster vibe full of mismatched furniture, textures and accessories. If you are hoping to appeal to a certain age group or section of society, it is wise to think about what will entice that group of people. Smash Palace has a vividly painted bus as the centrepiece, while Revival Bar features found and recycled furniture and fittings that give it a funky, fun vibe. And a unique look and feel that was born from events of 20. Both occupying temporary locations, they have carved out a distinctive niche in the market, purely by making the most of their situation and giving people what they wanted – some life and activity back in the city. Two classic examples of bars oozing character and emerging from the aftermath of the Christchurch, New Zealand earthquakes are Revival Bar and Smash Palace. Design Inspiration: Best Ever Bar DesignsĪre you considering opening a bar or giving your present establishment a face-lift? Do you know your customers? Have you worked out the ‘flavour’ of your new operation? How will you make it stand out from the crowd and generate enough buzz to be successful?īefore you progress to the exciting stuff like choosing your fit-out, your first task is to determine the identity and character of your business and how you wish to portray this to your clientele.Ī lack of a defined character can prove to be disastrous for a business, with patrons looking elsewhere for a more unique experience.
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